SKINCARE 101: HOW-TO LAYER YOUR SKINCARE PRODUCTS

Check out my latest featured front cover magazine article called " Skincare Secrets ", I share with you a personal daily skin care routine you can follow to start off the New Year for a healthy and glowing looking skin. 

This skincare regime will help you achieve your "Skincare Goals" in 2017 with this easy to follow step-by-step routine which I practice myself in the day and night-time. Keep in mind, that it is very important that each season you switch your moisturizer according to your skin type.

PART#1 - How-to use a Cleanser, Toner, Eye Cream & Serum 

PART#2 - How to apply a Moisturizer & Sunscreen 

The skincare products showcased above are suitable for normal, combination and dry skin types. They contain ingredients that are helpful to use during the winter season if you are suffering for dry and dehydrated skin conditions. 

Say good-bye to skin winter woes; redness, wrinkles, fine lines and itchy skin. 

 WOULD LOVE TO CONNECT AND COLLABORATE WITH YOU ON MY NEXT 

SPRING MAGAZINE EDITORIAL 

AND 

UPCOMING WINTER "BEAUTY CARE" TV SEGMENT 

(skincare, make-up, hair & wellness products)

#CLARINS PURE MELT CLEANSING GEL - This oil cleasing gel with Marula oil is the perfect duo combination if you love to double-cleanse your skin every night. I usually follow with a milky cleanser in the winter season and with a foaming cleanser in the warmer months. 

*RETAIL $37.00 - http://bit.ly/2jenhwE 

#NEOSTRATA AquaYouth Filling Anti-Wrinkle Eye Cream - This is one of my personal favorite eye creams because it contains hyaluronic acid which works in two ways by adding hydration and minimizing fine lines around the eye contour area. Suitable for sensitive skin and will not cause milia under the eyes. 

*RETAIL $37.00 - http://bit.ly/2juFkQ1

#CLINIDERM HydraComfort Hydrating Serum - This serum provides immediate hydration, I recommend it for any skin type that lacks moisture, feels dry and tight and has visible dehydration fine lines on the surface. Its gel-like texture penetrates rapidly into the skin for a smooth and dewy appearance. 

*RETAIL $35.00 - http://bit.ly/2jeAju7

 #LAROCHEPOSAY HYDRAPHASE UV SPF30 - This product is also available in SPF15. This moisturizer is great because it offers a built-in sunscreen protection which upon application does not feel heavy or greasy on the skin. Contains long-lasting hydrating and anti-aging ingredients such as glycerin, thermal spring water and sodium hyaluronate to keep the skin looking young and plump. 

*RETAIL $38.50: http://bit.ly/2k6BjQW

What is your favorite go-to skincare product this season? Please share a comment below, would love to know more about it.

SKINCARE SECRETS for Glowing Skin

Excited to share and see my article "Skin Care Secrets" featured on the cover of this upcoming exclusive winter issue. 

Print magazine and online link will be available in just 10 days! 

Contact me for more details to be part of my next 2017 Spring Beauty / Fashion Editorial spread. It is going to be an amazing year ahead! 

Email: beautydivaglam@gmail.com 

ANTI-AGING Benefits Of Skin Exfoliation

FEATURED PRODUCTS: 1.Neostrata Skin Resurfacing Duo  2.Skin Renewal Peel Solution 3.Glycolic Renewal Smoothing Lotion & Cream

In case you missed my latest t.v segment on "Skin Exfoliation", here are some anti-aging skin tips and exfoliating products that you can use on a weekly and daily basis to help better absorb the active ingredients found in your favorite serum and moisturizer to keep your skin looking young and healthy throughout your 20's, 30's and 40's.

Remember that having a daily personal daytime and night-time skin care regimen along with the application of the right products for your skin type is essential in preventing "Skin Aging" and to help improve skin conditions such as; pre-mature aging, dry and dehydrated skin, pigmentation, acne, sensitive and sensitized skin types.

Coming up this Spring on RogersTV, tips on how-to "Detox" from the inside out and get your skin glowing from head-to-toe for the summer time using:

1. antioxidant dietary supplements

2. skin renewal devices

3. emulsion serums

I'd love to find out more details about your favorite anti-aging skincare products and lifestyle detox tips, share them with me below and you could be featured in my next t.v segment. 

How-to prevent Dry Skin and Aging this winter season

Back in-studio for a live T.V taping on Beauty Care for this winter season. I show you how to take care of dry, cracked and sore lips, hands and feet. 

> Learn skincare tips and beauty rituals to keep your lips looking luscious. 

> Prevent pre-mature aging and age spots on the back of the hands

> Keep your feet looking great all year long. 

RogersTV studio set-up - Camera, Roll, Action!

Today I was a guest @RogersTVDaytime and I discussed winter skincare moisturizing as well as anti-aging prevention. The host of the show Jacqueline was super amazing! At the end of the segment I was invited back to the show. yaaayy.. :-)

Good times today @RogersTVDaytime with host Jacqueline.

 

I will also be presenting at other shows throughout this year locally in downtown Toronto and outside the city. Upcoming tapings I am working on for a t.v segment are on men's skin health and another one on body care in March to kick-off the spring season with healthy and glowing looking skin!

Have a question for me? I'll be answering your questions on upcoming T.V segments. Leave your questions in the comments below.

*** P.S - Do you have a skincare, beauty or wellness product that you would like for me to showcase on an upcoming t.v segment or would you like participate in an audience/viewer product give-away?

I'd be glad to collaborate with you, please contact me for more details. 
Email: beautydivaglam@gmail.com 

AS SEEN ON TV at ROGERS TV - FILORGA ANTI-AGING MOISTURIZERS OFFER BOTOX LIKE RESULTS IN A JAR.

FILORGA - shopping counter at Holt Renfrew Center in Bloor-Yorkville. 

This counter is beautifully designed and arranged in a way that each skincare product system is displayed in a fashionable manner. The counter also carries the skincare line called; "Skin Perfusion" which is the one that is used inside the treatment room to perform the anti-aging skin treatments. 

At the end of my facial, I received a goodie-bag with a 1 week supply of three anti-wrinkle treatments along with a 20ml sample of MESO+ Absolute wrinkle serum. 

Thank you to the Beauty Advisor, Renee for an amazing experience and gift. She can be reached for more information about any FILORGA product lines and skin treatment bookings at; Tel: 416-922-2333 (ext.21322)

Cryotherapy Treatment

I am a truly advocate of getting monthly skin care treatments since one single treatment can make such a difference on the way your skin looks and feels and have a big impact on your overall well-being. Most spa skin treatments include a face, neck and shoulder massage which helps alleviate muscle tension, relieve stress giving you a more relaxed, youthful and radiant appearance. 

The treatment I received by the lovely esthetician, started out with a thorough product explanation of the line of products that are used during the treatment. 

SKIN PERFUSION serums are massaged into the skin by using a "cryolift" machine to further the penetration of the serums into deeper layers of the skin with the aim to target and correct specific skin conditions such as wrinkles, fine lines, dry skin and brown spots. While the serums are being infused into the skin, there is a cooling effect on the skin's surface which stimulates circulation and helps to detoxify the skin from within for a more radiant and healthy looking skin. Each treatment is customized and layered with a combination of 5 different Professional Skin Perfusion serums available to suit the client's needs and specific concerns.

As part of the anti-aging skin treatment, there is also an application of a skin hydrating masque that adds extra hydration to the skin's surface and also furthers penetration of the serums application into deeper layers of the skin. 

Hydrating Masque 

WATCH VIDEO 

A monthly #skintreatment will detox the skin& relax the body from stress.Visit #Filorga counter @HRCtoronto #toronto pic.twitter.com/rhPMnWhWbS

— Monique (@BeautyDivaGlam) December 6, 2015

FILORGA UNVEILS INNOVATIVE SKINCARE PRODUCTS 
NOW AVAILABLE IN CANADA

NUTRI-FILLER: day-time moisturizer. Retail Price: $95.00 for 50ml.
SKIN-ABSOLUTE: night-time moisturizer. Retail Price: $195.00 for 50ml.
RETAILERS: Holt Renfrew, Nordstrom, Murale & Shoppers Drug Mart.

I received these products early this Fall and I am extremely happy with how the products perform on the skin. I am personally all about cream textures and  natural cosmetic scents. Both day and night-time FILORGA moisturizers contain Hyaluronic Acid and NCTF (New Cellular Treatment Factor) complex which mimics the same results of an aesthetic solution found in acid-based injectable products such as "fillers".  

For anyone looking for a "non-surgical" cosmetic anti-aging solution without the negative side-effects and downtime recovery, I highly recommend using both moisturizers. The best part is when you purchase any two FILORGA skincare products, you will receive a complimentary facial.  For more product information and treatment bookings, please contact Beauty Advisor Renee at Tel: (416) 922-2333 (ext.21322)

T.V BEAUTY CARE SEGMENT

This Fall I started a Beauty Care T.V segment series which will continue in January 2016 and will run each month two new episodes. Here is a short video clip where I featured both moisturizers from FILORGA:

 NUTRI-FILLER 

- nourishes the skin while plumping and lifting the contours of  the face. 

                                                                   

- reduces and reaffirms the skin around the chin and neck area. 

 SKIN ABSOLUTE 

- is a gel-like texture anti-aging treatment that targets all signs of ageing while you sleep. 

- Formula contains; Vitamin C, Collagen Peptide, Hyaluronic Acid, Brown Seaweed, NCTF. 

- Say good-bye to wrinkles, loss of firmness, lack of radiance and dark-spots.

WATCH VIDEO

An alternative to #Botox! #FILORGA moisturizers provide plumping, lifting & correct #Aging. Avail @ #HoltRenfrew #TO pic.twitter.com/wbO4T8u7Mc

— Monique (@BeautyDivaGlam) December 7, 2015

AS SEEN ON TV - HOW-TO DO A PROPER SKIN CLEANSING, GET RID OFF PUFFY EYES AND BROWN SPOTS

This Fall I started working on a new project with RogersTV. I am creating a series of Beauty Care T.V segments that will provide information, education and demonstration on how-to take care of your skincare, beauty and lifestyle needs. 

I will be presenting a variety of cutting-edge commercial products and non-invasive spa treatments that will deliver you effective results to treat and improve skin aging, weight loss and self-image. 

STAY TUNED: Starting January 2016, I will have new segments out every other week, updates and releases will be posted on my social media. LIKE and FOLLOW Me and let's have fun together! 

I will also have amazing monthly give-aways, who doesn't like to win something for free right? :-)

Check out my latest contest:

SKINCARE GIVE-AWAY

#tbt Good times with the lovely hosts @TheLocalViewRTV Tune in to my Beauty Care series in Jan. #Rogerstv #toronto pic.twitter.com/dM4rkefe15

— Monique (@BeautyDivaGlam) December 4, 2015

TIPS ON HOW-TO GET RID OFF #PUFFYEYES

  Feature Product: Lise Watier 3D Eye Lift Patches

WATCH VIDEO 

Share your skincare routine & WIN @NeoStrataCanada skin exfoliant & serum #giveaway #toronto https://t.co/lfwTitrUPT pic.twitter.com/kyt1YI6gqE

— Monique (@BeautyDivaGlam) December 5, 2015

TIPS ON HOW-TO TREAT #PIGMENTATION #BROWNSPOTS 

 Feature Product: Neostrata Vitamin C Concentrate Serum Capsules 

WATCH VIDEO

Proper daily skin Cleansing is the secret to a #Clearskin & #Healthyskin! #Holiday give-away https://t.co/lfwTitrUPT pic.twitter.com/7KE7PccTL3

— Monique (@BeautyDivaGlam) December 6, 2015

TIPS ON HOW TO DO A PROPER SKIN #CLEANSING

WATCH VIDEO 

How To Sell, Promote and Educate Skin Care Products to a Customer

Learn What Your Clients Really Want

Written by  Monique Enriquez, C.N.H.P. 

When it comes to skin care needs and solutions to skin issues, the professional needs to find out what a client actually “wants versus needs.” In our industry, the focus will be a skin care product or treatment that is needed to solve a problem that fulfills a want, such as glowing skin. But first, the difference between a want and a need should be understood.

Wants Versus Needs – What is the Difference? 

For the most part, a “want” is something that is desired to a great extent but may not be exactly what it is needed to solve a problem. Wanting something in the skin care and beauty industry is often wanted after seeing an advertisement in a magazine, television commercial, or social media source. It can also be desired by hearing other people’s conversations, recommendations, and satisfying personal experiences from using certain products or brands. But how do we know what a client really wants and how does this translate for the skin care professional taking action to fulfill that want? 

A client will often have in mind exactly what they want to buy and may ask for a professional’s opinion if they feel unsure about the product. Psychologically, we tend to create personal attachment or get emotionally connected to things and people in a very quick and easy way. So how does this affect somebody’s “purchasing power” and decision to buy a skin care product or service? There are ways a skin care professional can persuade a client to make the best choice that will satisfy what they really want.

Approach the Client with Open-Ended Dialogue

First off, the skin care professional needs to connect with the client by creating an “open-ended dialogue,” which will position the professional as an expert in the industry. Taking on the right personal approach and asking the right questions is the key to building trust and recognition, thus allowing the professional to persuade the client to buy the products and services needed to get what they really want. This, in turn, will facilitate more flexibility on their part and more opportunity for the professional to upsell, gain a new client, or get a referral after the purchase.

Impulse Buyers

Once the client is interested in the proposed recommendations and ready to purchase, the skin care professional’s next goal should be about discerning whether the purchase that is about to take place is based on “impulse buying” to quickly satisfy an immediate want, or the right product to meet the client’s need. This will oftentimes require quick thinking on the skin care professional’s part and may not be an easy job when the work is in a fast-paced, busy environment that involves doing various tasks simultaneously. The professional may also find themselves with limited time for conversation in between clients. What is an effective system and personal approach that will give clients what they really want?

A Holistic Approach

I recommend taking a customized, holistic approach to “skin health” versus just a commodity, mass-brand type of selling approach. By having a system in place, professionals can successfully take care of their clients’ needs and give them what they really want. The client then receives educational and valuable information that provide results and solutions to their problems. There are four main questions to include in a client’s purchasing experience:

First, what is the skin health issue or problem? Find out what the main skin care problem is. Focus on one issue at a time and provide product and service benefits and features. Eighty percent should be placed on benefits and 20 percent on features. 

Ask about the client’s current skin care regimen and how long they have been doing it. Become aware of any contraindications or allergic reactions to product ingredients. Find out what their favorite products are and why they love them. Discover if they are willing to commit to a customized home care program that requires three to five products to give them the results they really want. Create urgency, provide realistic results, and do a thorough demonstration on how to use and apply products.

Second, what are the client’s main concerns and symptoms? People will not seek a solution until their pain is no longer bearable, or they have just had enough of what they really do not want in their lives. Learn to become an effective listener, not judge, and be compassionate and careful with your words during conversations with clients. Focusing on the visible symptoms of a client or prospect is a good start to solving the root cause of the problem. Knowledge about skin types, conditions, and active ingredients will facilitate a prompt decision on the skin care professional’s part with the right choice of products and services for the client.

Finding a solution together is a great way to build trust and a relationship with a client. Getting the client involved in the decision making of their products will ensure they have made the best decision and their problems are solved.

Next, what is the client’s self-care and lifestyle like on a daily basis and what role does the skin care professional play in this case? Doing a general nutrition, lifestyle, and mental state of mind assessment of a client can always shed light into what is going on inside their body and why they are suffering from it. If a skin care professional’s understanding of what a client is going through is within their scope of knowledge and expertise, the professional should kindly offer advice and tips that the client can take home and practice. As an added bonus during the assessment, I recommend building a strong network of related health care practitioners and therapists that, if needed, can be recommend. 

Going the extra mile in any product or service-based business is a bonus a clients appreciate. It is also a great way to stand out from competitors offering the same products or services.

Continuing education is mandatory to stay on top of current trends, products, gadgets, and services that can better the lives of clients and increase a business’ sales. Such information can easily be accessed online through various means of social media outlets and by engaging in webinars and blog posts. A few key skin care and beauty industry influencers should be followed online and they can subscribe to the professional’s weekly or monthly newsletters for articles and tips about skin care, beauty, wellness, health, and nutrition.

Finally, what is the client’s ultimate expectation of the product or treatment? The answer is simple. The client is hoping that it works and does what it was promised to do. Skin care professionals may be hesitant about a client’s homecare routine, but at this point, it is the client’s responsibility. It is sometimes unpredictable whether a client will use all the products or if they will not follow the instructions correctly and have an adverse reaction instead. But in any case, skin care professionals should always suggest that they reach out to them if they have any questions. And as every skin care professional knows, a follow-up call after a few days is a good way to touch base and see how the client feels about their purchase.

In point, the longevity of a skin care professional’s work, combined with the right attitude and industry experience, will dictate their own earnings and the profitability of their business. By learning what clients really need versus what they want, a professional can stay above competitors by making more profits, keeping existing clients happy, and obtaining new clients through referrals.

***SUBSCRIBE to my Mailing List by filling out this "Contact Form". And receive a PDF copy of my last two magazine editorials along with my weekly Newsletter featuring CLARINS cosmetics give-away. 
 
1) Moisturizing Benefits - (skin types, active ingredients, developing new habits)
2) Skin Care MYTHS: There are only two types of Wrinkles